“Big Data – Turning Data into Action” PHORUM PANEL - Thursday, 4/10 at 1:30PM
Phorum is a leading technology strategy conference hosted annually in Philadelphia, PA. On Thursday, April 10th, Phorum 2014 will examine the advantages of emerging digital customer engagement strategies and solutions.
JP Bewley, BCA's CEO, was recently asked by the Phorum 2014 committee to join its its “Big Data – Turning Data into Action”panel.
JP's panel will be examining the variety of sources generating usable data today, including machines, sensors and people, and how such data can be used to create engagement strategies that have heretofore not been possible.
Needless to say he's thrilled to be a part of this panel to share our firsthand experience with customer engagement initiatives. Some of the areas that JP plans to highlight include how the data generated from the Internet is a measure of customer engagement.
As happy as JP is to share his insights with the Phorum audience, he's also extremely interested to hear from other leaders in the field. In addition to the panels, Phorum 2014 headline speakers include:
- Aneesh Chopra, co-founder of EVP of Hunch Analytics and former U.S. Chief Technology Officer
- Maggie Fox, Senior Vice President of Digital Marketing at SAP;
- Dan Hilferty, President and CEO of Independence Blue Cross; and
- David Pogue, leading consumer technology writer and commentator.
This promises to be an intense day that is not to be missed if customer engagement is anywhere on your agenda. To get your tickets, visit PhorumPhilly.com
Hope to see you there!